CHEF GOOD

promotional campaign design

I was tasked with redesigning the ChefGood poster ads to align with their existing look and feel. I used the Simple Gotham typeface on a white beach wood texture background, showcasing meal images and incorporating clear calls to action. This approach enhances visual appeal while maintaining brand consistency.

I ended up creating a series of six posters using the same basic graphics for consistency. Following this, I designed another series of six that retained the exact same copy but included unique graphic features to make each poster more visually interesting, as requested by the ChefGood team.