Hi, I’m Zoe
— a graphic designer with a love for smart branding, motion storytelling, and all things visual. With over 2 years of full-time agency experience and 3 years of freelance work, I’ve brought ideas to life for brands like Paramount+, Lindt, Intuit, and MG across digital, social, print, and animation.
I specialise in turning creative briefs into engaging content — from animated Instagram ads to brand identities and parallax web design. Whether I’m editing a short-form video, illustrating a concept, or collaborating with a copywriter, my goal is to make work that feels intentional, dynamic, and always on brand.
I recently moved to New York and am excited to bring my global experience and curiosity to a new creative team. Let’s make something bold together.
EXPERIENCE & CLIENTS
FREELANCE DESIGNER
Gourmet Basket - Part Time
Nov 2019 - June 2020
While working at Gourmet Basket, I gained valuable experience in packaging and product design, focusing on creating visually appealing branding elements.
I assisted in styling cards and curating all extra assets, such as ribbons and gift wraps, ensuring a cohesive, premium look for each hamper. This role sharpened my attention to detail.
FREELANCE DESIGNER
NowScreen - Full time Each holiday break
Nov 2019 - Feb 2022
At Nowscreen, I focused on creating and refining storyboards for advertising campaigns, working closely with creative teams to visualize concepts.
I also had the opportunity to visit filming sets, observing the production process and gaining insights into how ideas translate into visuals. This experience deepened my understanding of ad storytelling.
DESIGNER/ARTWORKER
Do Agency - Full Time
Jan 2023 - Ongoing
At the creative agency DO, I’m learning new web design skills using Adobe XD and enhancing my animation techniques in Adobe After Effects.
I continue to refine my expertise in Illustrator, InDesign, and Photoshop, while focusing more on idea creation and contributing original concepts, rather than just designing others' ideas.
I’ve been working full-time in design for over two years, following three years of freelance work during university. My current role at a creative agency has seen me lead the design on projects for brands like Hino, MG, ChefGood, LUWI, Aussie Extra Mile, and GrainGrowers — where I’ve produced everything from animated social posts to full-length printed reports.
I also collaborate with copywriters, developers, and clients, and have experience working on both internal design systems and public-facing campaigns.
SKILLS & TOOLS
My main tools are Figma, Illustrator, Photoshop, InDesign, After Effects, and XD. I’m confident in layout design, motion graphics, UX/UI, and branding — and I’ve taught myself how to build parallax websites and animate complex scenes from scratch.
